Battlefield 4 Player Appreciation Month

Starting on Saturday, February 1, DICE is saying THANK YOU to all players by hosting a month filled with fun community missions and daily giveaways that you get just for jumping into a match.

BattlePack

Every day that you log into the game in February, you’ll receive a Bronze or Silver Battlepack.

These voluntary shortcut bundles will unlock all grenades and handguns for Battlefield 4.
For all of Battlefield 4 Premium users, two additional weapon shortcuts, unlocking DMR’s and shotguns.

One double XP weekend for all players and an additional for Battlefield 4 Premium members.

Global DICE Community Missions where you will work together to unlock Gold Battlepacks.

More info : http://blogs.battlefield.com/2014/01/bf4-player-appreciation-month/